{"id":13937,"date":"2010-02-15T16:27:58","date_gmt":"2010-02-15T19:27:58","guid":{"rendered":"http:\/\/www.inclusive.org.br\/?p=13937"},"modified":"2010-02-15T16:27:58","modified_gmt":"2010-02-15T19:27:58","slug":"bradesco-petrobras-e-natura-entre-as-100-mais-sustentaveis-do-mundo","status":"publish","type":"post","link":"https:\/\/inclusivenews.com.br\/?p=13937","title":{"rendered":"Bradesco, Petrobras e Natura entre as 100 mais sustent\u00e1veis do mundo"},"content":{"rendered":"<figure id=\"attachment_13938\" aria-describedby=\"caption-attachment-13938\" style=\"width: 217px\" class=\"wp-caption alignnone\"><a href=\"http:\/\/www.inclusivenews.com.br\/wp-content\/uploads\/2010\/02\/mundo.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-13938\" title=\"mundo\" src=\"http:\/\/inclusivenews.com.br\/wp-content\/uploads\/2010\/02\/mundo.jpg\" alt=\"\" width=\"217\" height=\"220\" \/><\/a><figcaption id=\"caption-attachment-13938\" class=\"wp-caption-text\">Ilustra\u00e7\u00e3o do mundo com pessoas de m\u00e3os dadas a sua volta<\/figcaption><\/figure>\n<p>Ranking da revista canadense Corporate Knight, especializada em responsabilidade social empresarial coloca o Bradesco, a Petrobras e a Natura entre as 100 empresas mais sustent\u00e1veis do mundo. As corpora\u00e7\u00f5es brasileiras ficaram respectivamente na 94\u00aa, 96\u00aa e 99\u00aa posi\u00e7\u00f5es.<\/p>\n<p>Apresentada h\u00e1 uma semana em Davos, na Su\u00ed\u00e7a, durante o F\u00f3rum de L\u00edderes, a 6\u00aa edi\u00e7\u00e3o do ranking da Corporate Knight foi elaborada a partir das observa\u00e7\u00f5es de um conselho de 17 especialistas em responsabilidade socioambiental e sustentabilidade, entre os quais o brasileiro Ricardo Young, presidente do Instituto Ethos de Empresas e Responsabilidade Social.<\/p>\n<p>Para chegar \u00e0s melhores, os especialistas consideraram dez crit\u00e9rios t\u00e9cnicos observados nos relat\u00f3rios oficiais das empresas, levando em conta vari\u00e1veis como a emiss\u00f5es de CO2, efici\u00eancia energ\u00e9tica, pagamento de impostos, a melhor rela\u00e7\u00e3o entre a remunera\u00e7\u00e3o do executivo principal e dos trabalhadores, gera\u00e7\u00e3o res\u00edduos e a capacidade de inova\u00e7\u00e3o.<\/p>\n<p>O ranking \u00e9 formado por 24 pa\u00edses. O primeiro lugar ficou com o Reino Unido ( 21 empresas listadas), seguido pelos EUA (12), o bloco dos escandinavos (10), Austr\u00e1lia e Canad\u00e1 (com 9 empresas cada) e Su\u00ed\u00e7a (6).<\/p>\n<p>As tr\u00eas corpora\u00e7\u00f5es mais sustent\u00e1veis\u00a0 foram a General Electric (EUA), a Pacific Gas &amp; Electricity (EUA) e a empresa de log\u00edstica Tnt Nv (Holanda). Pesou a favor da campe\u00e3 GE, segundo os coordenadores do ranking, o baixo \u00edndice de produ\u00e7\u00e3o de res\u00edduos, a alta diversidade de g\u00eanero nos quadros de funcion\u00e1rios e a efici\u00eancia na redu\u00e7\u00e3o das emiss\u00f5es.<\/p>\n<p>\u00c9 a primeira vez que empresas brasileiras s\u00e3o classificadas no Top 100. Contou pontos para o Bradesco a excelente rela\u00e7\u00e3o entre produtividade e emiss\u00f5es de gases de efeito estufa, embora o banco tenha ficado em \u00faltimo lugar no item gera\u00e7\u00e3o de res\u00edduos, um dos crit\u00e9rios analisados.<\/p>\n<p>J\u00e1 a Petrobras demonstrou bom desempenho na efici\u00eancia energ\u00e9tica de sua produ\u00e7\u00e3o. E sua posi\u00e7\u00e3o na tabela s\u00f3 n\u00e3o foi melhor gra\u00e7as \u00e0 baixa diversidade de g\u00eanero no conselho de administra\u00e7\u00e3o: dos oitos membros, apenas a presidente (Dilma Rousseff) \u00e9 mulher.<\/p>\n<p>Considerada nacionalmente um \u00edcone da sustentabilidade empresarial, a Natura obteve o seu lugar na lista global por causa da clareza de seu relat\u00f3rio, feito rigorosamente sob os crit\u00e9rios do GRI (Global Reporting Initiative), modelo consagrado como o mais completo. Contra si, pesou o fato de n\u00e3o ter presen\u00e7a feminina no conselho de administra\u00e7\u00e3o.<\/p>\n<p>* Ricardo Voltolini \u00e9 publisher da revista Ideia Socioambiental e diretor da consultoria Ideia Sustent\u00e1vel: Estrat\u00e9gia e Intelig\u00eancia em Sustentabilidade<\/p>\n<p>Fonte: Envolverde\/Id\u00e9ia Socioambiental<\/p>\n<p><a href=\"http:\/\/www.envolverde.com.br\/\">http:\/\/www.envolverde.com.br\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pesou a favor da campe\u00e3 GE, segundo os coordenadores do ranking, o baixo \u00edndice de produ\u00e7\u00e3o de res\u00edduos, a alta diversidade de g\u00eanero nos quadros de funcion\u00e1rios e a efici\u00eancia na redu\u00e7\u00e3o das emiss\u00f5es.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-container-style":"default","site-container-layout":"default","site-sidebar-layout":"default","disable-article-header":"default","disable-site-header":"default","disable-site-footer":"default","disable-content-area-spacing":"default","footnotes":""},"categories":[40,4],"tags":[],"class_list":["post-13937","post","type-post","status-publish","format-standard","hentry","category-diversidade","category-noticias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Bradesco, Petrobras e Natura entre as 100 mais sustent\u00e1veis do mundo -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/inclusivenews.com.br\/?p=13937\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bradesco, Petrobras e Natura entre as 100 mais sustent\u00e1veis do mundo -\" \/>\n<meta property=\"og:description\" content=\"Pesou a favor da campe\u00e3 GE, segundo os coordenadores do ranking, o baixo \u00edndice de produ\u00e7\u00e3o de res\u00edduos, a alta diversidade de g\u00eanero nos quadros de funcion\u00e1rios e a efici\u00eancia na redu\u00e7\u00e3o das emiss\u00f5es.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/inclusivenews.com.br\/?p=13937\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/agenciainclusive\/\" \/>\n<meta property=\"article:published_time\" content=\"2010-02-15T19:27:58+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/inclusivenews.com.br\/wp-content\/uploads\/2010\/02\/mundo.jpg\" \/>\n<meta name=\"author\" content=\"inclusivenews2024\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"inclusivenews2024\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/?p=13937#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/?p=13937\"},\"author\":{\"name\":\"inclusivenews2024\",\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/#\\\/schema\\\/person\\\/ae4ec7087559b8692fb33b6fffd2273b\"},\"headline\":\"Bradesco, Petrobras e Natura entre as 100 mais sustent\u00e1veis do mundo\",\"datePublished\":\"2010-02-15T19:27:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/?p=13937\"},\"wordCount\":475,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/?p=13937#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/inclusivenews.com.br\\\/wp-content\\\/uploads\\\/2010\\\/02\\\/mundo.jpg\",\"articleSection\":[\"Diversidade\",\"NOT\u00cdCIAS\"],\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/inclusivenews.com.br\\\/?p=13937#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/?p=13937\",\"url\":\"https:\\\/\\\/inclusivenews.com.br\\\/?p=13937\",\"name\":\"Bradesco, Petrobras e Natura entre as 100 mais sustent\u00e1veis do mundo -\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/?p=13937#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/?p=13937#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/inclusivenews.com.br\\\/wp-content\\\/uploads\\\/2010\\\/02\\\/mundo.jpg\",\"datePublished\":\"2010-02-15T19:27:58+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/?p=13937#breadcrumb\"},\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/inclusivenews.com.br\\\/?p=13937\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/?p=13937#primaryimage\",\"url\":\"\",\"contentUrl\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/?p=13937#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/inclusivenews.com.br\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Bradesco, Petrobras e Natura entre as 100 mais sustent\u00e1veis do mundo\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/#website\",\"url\":\"https:\\\/\\\/inclusivenews.com.br\\\/\",\"name\":\"Inclusive News\",\"description\":\"Inclusive News\",\"publisher\":{\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/inclusivenews.com.br\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-PT\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/#organization\",\"name\":\"Inclusive - inclus\u00e3o e cidadania\",\"url\":\"https:\\\/\\\/inclusivenews.com.br\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/inclusivenews.com.br\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/@grandesite.png\",\"contentUrl\":\"https:\\\/\\\/inclusivenews.com.br\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/@grandesite.png\",\"width\":1080,\"height\":1080,\"caption\":\"Inclusive - inclus\u00e3o e cidadania\"},\"image\":{\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/agenciainclusive\\\/\",\"https:\\\/\\\/www.instagram.com\\\/newsinclusive\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/inclusivenews.com.br\\\/#\\\/schema\\\/person\\\/ae4ec7087559b8692fb33b6fffd2273b\",\"name\":\"inclusivenews2024\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c5a7ef84c66fa914f55bc4f7ce26cfa275a3b9a1c5568b907bd184fb4dde7b40?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c5a7ef84c66fa914f55bc4f7ce26cfa275a3b9a1c5568b907bd184fb4dde7b40?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c5a7ef84c66fa914f55bc4f7ce26cfa275a3b9a1c5568b907bd184fb4dde7b40?s=96&d=mm&r=g\",\"caption\":\"inclusivenews2024\"},\"sameAs\":[\"https:\\\/\\\/inclusivenews.com.br\"],\"url\":\"https:\\\/\\\/inclusivenews.com.br\\\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Bradesco, Petrobras e Natura entre as 100 mais sustent\u00e1veis do mundo -","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/inclusivenews.com.br\/?p=13937","og_locale":"pt_PT","og_type":"article","og_title":"Bradesco, Petrobras e Natura entre as 100 mais sustent\u00e1veis do mundo -","og_description":"Pesou a favor da campe\u00e3 GE, segundo os coordenadores do ranking, o baixo \u00edndice de produ\u00e7\u00e3o de res\u00edduos, a alta diversidade de g\u00eanero nos quadros de funcion\u00e1rios e a efici\u00eancia na redu\u00e7\u00e3o das emiss\u00f5es.","og_url":"https:\/\/inclusivenews.com.br\/?p=13937","article_publisher":"https:\/\/www.facebook.com\/agenciainclusive\/","article_published_time":"2010-02-15T19:27:58+00:00","og_image":[{"url":"http:\/\/inclusivenews.com.br\/wp-content\/uploads\/2010\/02\/mundo.jpg","type":"","width":"","height":""}],"author":"inclusivenews2024","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"inclusivenews2024","Tempo estimado de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/inclusivenews.com.br\/?p=13937#article","isPartOf":{"@id":"https:\/\/inclusivenews.com.br\/?p=13937"},"author":{"name":"inclusivenews2024","@id":"https:\/\/inclusivenews.com.br\/#\/schema\/person\/ae4ec7087559b8692fb33b6fffd2273b"},"headline":"Bradesco, Petrobras e Natura entre as 100 mais sustent\u00e1veis do mundo","datePublished":"2010-02-15T19:27:58+00:00","mainEntityOfPage":{"@id":"https:\/\/inclusivenews.com.br\/?p=13937"},"wordCount":475,"commentCount":0,"publisher":{"@id":"https:\/\/inclusivenews.com.br\/#organization"},"image":{"@id":"https:\/\/inclusivenews.com.br\/?p=13937#primaryimage"},"thumbnailUrl":"http:\/\/inclusivenews.com.br\/wp-content\/uploads\/2010\/02\/mundo.jpg","articleSection":["Diversidade","NOT\u00cdCIAS"],"inLanguage":"pt-PT","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/inclusivenews.com.br\/?p=13937#respond"]}]},{"@type":"WebPage","@id":"https:\/\/inclusivenews.com.br\/?p=13937","url":"https:\/\/inclusivenews.com.br\/?p=13937","name":"Bradesco, Petrobras e Natura entre as 100 mais sustent\u00e1veis do mundo -","isPartOf":{"@id":"https:\/\/inclusivenews.com.br\/#website"},"primaryImageOfPage":{"@id":"https:\/\/inclusivenews.com.br\/?p=13937#primaryimage"},"image":{"@id":"https:\/\/inclusivenews.com.br\/?p=13937#primaryimage"},"thumbnailUrl":"http:\/\/inclusivenews.com.br\/wp-content\/uploads\/2010\/02\/mundo.jpg","datePublished":"2010-02-15T19:27:58+00:00","breadcrumb":{"@id":"https:\/\/inclusivenews.com.br\/?p=13937#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/inclusivenews.com.br\/?p=13937"]}]},{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/inclusivenews.com.br\/?p=13937#primaryimage","url":"","contentUrl":""},{"@type":"BreadcrumbList","@id":"https:\/\/inclusivenews.com.br\/?p=13937#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/inclusivenews.com.br\/"},{"@type":"ListItem","position":2,"name":"Bradesco, Petrobras e Natura entre as 100 mais sustent\u00e1veis do mundo"}]},{"@type":"WebSite","@id":"https:\/\/inclusivenews.com.br\/#website","url":"https:\/\/inclusivenews.com.br\/","name":"Inclusive News","description":"Inclusive News","publisher":{"@id":"https:\/\/inclusivenews.com.br\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/inclusivenews.com.br\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":"Organization","@id":"https:\/\/inclusivenews.com.br\/#organization","name":"Inclusive - inclus\u00e3o e cidadania","url":"https:\/\/inclusivenews.com.br\/","logo":{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/inclusivenews.com.br\/#\/schema\/logo\/image\/","url":"https:\/\/inclusivenews.com.br\/wp-content\/uploads\/2024\/03\/@grandesite.png","contentUrl":"https:\/\/inclusivenews.com.br\/wp-content\/uploads\/2024\/03\/@grandesite.png","width":1080,"height":1080,"caption":"Inclusive - inclus\u00e3o e cidadania"},"image":{"@id":"https:\/\/inclusivenews.com.br\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/agenciainclusive\/","https:\/\/www.instagram.com\/newsinclusive\/"]},{"@type":"Person","@id":"https:\/\/inclusivenews.com.br\/#\/schema\/person\/ae4ec7087559b8692fb33b6fffd2273b","name":"inclusivenews2024","image":{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/secure.gravatar.com\/avatar\/c5a7ef84c66fa914f55bc4f7ce26cfa275a3b9a1c5568b907bd184fb4dde7b40?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c5a7ef84c66fa914f55bc4f7ce26cfa275a3b9a1c5568b907bd184fb4dde7b40?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c5a7ef84c66fa914f55bc4f7ce26cfa275a3b9a1c5568b907bd184fb4dde7b40?s=96&d=mm&r=g","caption":"inclusivenews2024"},"sameAs":["https:\/\/inclusivenews.com.br"],"url":"https:\/\/inclusivenews.com.br\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/inclusivenews.com.br\/index.php?rest_route=\/wp\/v2\/posts\/13937","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/inclusivenews.com.br\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/inclusivenews.com.br\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/inclusivenews.com.br\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/inclusivenews.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13937"}],"version-history":[{"count":0,"href":"https:\/\/inclusivenews.com.br\/index.php?rest_route=\/wp\/v2\/posts\/13937\/revisions"}],"wp:attachment":[{"href":"https:\/\/inclusivenews.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13937"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/inclusivenews.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13937"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/inclusivenews.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}